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Lead Generation – Whose Job is it Anyway?

With the seemingly relentless demands on Sales Managers to reduce costs while simultaneously increasing sales does outsourcing Lead Generation make sense? Why not simply get our team to generate their own leads? We’re paying salespeople anyway right? Why add the expense of ...

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What Do Salespeople Really Need from their Managers?

Being a sales manager can be challenging. Effectiveness boils down to one question: what do salespeople really need? Compare the following list to your priorities and see if you’re maximizing the selling potential of your team. Real Sales Support Recently the head of marketing was talking about how sales wasn’t establishing “value” in the market. Someone spoke ...

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Sales Prospecting Techniques that work in the 21st Century

Sales Prospecting Techniques that Work in the 21st Century Sales Prospecting Techniques are written about all the time - unfortunately most of what's said is either outdated or simply wrong. Here is an example of what one famous sales trainer recently wrote, "When I am working with my coaching clients I find that a lack of consistent ...

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Squidoo as a Prospecting Tool

Sales Lead Generation should be mostly pull instead of push - meaning that you pull people into calling your because of the valuable services, content and expertise you have. That requires visibility - you have to be seen to get noticed. I know blindingly obvious. There are tons of free places to get this visibility ...

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Win a Flip Camera Sales Contest

Flip_Camera

Win a Flip Camera by sharing your best sales story, prospecting technique or sales method.

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Becoming a Thought Leader – EzineArticles

Becoming a though leader for your industry, market and prospects is the fastest way to get more sales. Becoming a sought after expert gets the phone ringing from people that want to buy from you. No other strategy will get you more sales ready leads than establishing your expertise in the minds of your targeted ...

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Sales Lead Generation – Right People – Right Message

right prospects right message

Sales is not about tricking people. If your product does not have value to those you’re attempting to sell to no lead generation strategy is going to be very effective for you. I can teach you how to deliver the right message to the right people very effectively but if the underlying value is poor ...

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The 6 Crucial Components of Lead Generation

Sales Lead Generation 6 Processes

Selling in the New Economy of hyper-competition and low demand require effective and robust sales lead generation strategies. Through years of consulting and observation we’ve learned  that the six components of effective Sales Lead Generation are: Value – The Cost of Admission The Right People with the Right Message Using the ‘Big Fish/Small Pond’ Principle Varied, Consistent and Continual ...

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The 4 Principles Sales Lead Generation for Sales People

4 Principles of Sales Lead Generation

Sales prospecting is much more than cold calling. An effective sales lead generation process is built around four principle: Value, Relationships, Actvities and Technology. The 4 Principles of Sales Lead Generation What you sell must have Value for your customers. It must be something they want. Not everyone wants a particular solution or product. You have to be ...

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Getting in the Door

In consulting and working with hundreds of sales reps and their companies, we’ve found the number one problem shared by all is getting in to see customers. In almost every meeting and conversation I have with salespeople they tell me "I know I could sell more if I could just get in-front of people. That ...

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